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【单选题】
“俏江南——誓做中国餐饮业的LV”广告文设计所用的方法为( )。A.
领先法
B.
比附法
C.
空隙法
D.
重新定位法
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举一反三
【单选题】The net present value (NPV) of an investment is equal to the sum of the expected cash flows discounted at the:
A.
internal rate of return.
B.
risk-free rate.
C.
opportunity cost of capital.
【单选题】The possibility that more than one discount rate can cause the net present value of an investment to equal zero is referred to as:
A.
duplication.
B.
the net present value profile.
C.
multiple rates of return.
D.
the AAR problem.
【单选题】Als ich das Buch las, war mir sofort klar, ich diese Rolle spielen möchte. (2010)
A.
ob
B.
dass
C.
weil
【单选题】The discount rate that makes the net present value of an investment exactly equal to zero is called the:
A.
external rate of return.
B.
internal rate of return.
C.
average accounting return.
D.
profitability index.
【单选题】The possibility that more than one discount rate will make the NPV of an investment equal to zero is called the _______ problem.
A.
net present value profiling
B.
operational ambiguity
C.
mutually exclusive investment decision
D.
multiple rates of return
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