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【单选题】
听力原文: There are some serious problems in the Biramichi River. The local chamber of commerce, which represents the industry in the area, hired me as a consultant to do a one year study on fishing in the Biramichi River and write a report for them. This is my report: One of the major problems in the Biramichi River is that the level of oxygen in the water is too low. Several chemicals have displaced the oxygen. This chemical pollution has two sources: the factories which dump polluted water directly into the river and the local community which dumps untreated human wastes into the river. The local town government has already spent 2 million dollars on waste water treatment projects, but it will cost another 27 million to complete the projects. It will take at least 15 years for the town to collect enough revenue from taxes to complete these projects. The factories here employ 17,000 people in an area where there is very little alternative employment. It is not economically practical to close or relocate the factories. Also the factories cannot afford to finance chemical treatment plants by themselves. Another problem is that the members of the Biramichi fishing cooperative are overfishing. Fishes are caught when they are on the way upstream to lay eggs. Consequently, not enough fish are left to reproduce in large number. The members of cooperative say that they had already reduced their annual catch by 50 percent. However, my studies indicate that they took fewer fish because there were fewer fish to catch, not because they were trying to preserve fishes. Q. 15. What was the speaker assigned to do in the past year? Q. 16.What is one of the problems in the Biramichi River? Q. 17.What does the passage tell us about the factories along the river? Q. 18.Why was the annual catch of fish in the Biramichi River reduced according to the speaker? (35)
A.
To study the problems of local industries.
B.
To find ways to treat human wastes.
C.
To investigate the annual catch of fish in the Biramichi River.
D.
To conduct a study on fishing in the Biramichi River.
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【简答题】图中2、4、6、8、9指的是?
【单选题】American Company produces flags. The company uses the following direct cost categories: Category Standard inputs for 1 output Standard cost per input Direct materials 2.00 $12.50 Direct labour 0.70 $9...
A.
$2375.00 U and $6250.00 U
B.
$2931.50 U and $5196.50 F
C.
$3317.50 F and $5337.50 U
D.
$4171.50 U and $5031.50 F
【简答题】图中2、4、6、8、9指的是?
【单选题】建设社会主义文化强国,必须大力发展文化事业和文化产业。有关表述不正确的一项是( )
A.
要坚持以人民为中心的导向深化文化体制改革
B.
加快构建把经济效益放在首位、社会效益和经济效益相统一的体制机制
C.
要按照全面协调可持续的要求,推动文化产业跨越式发展
D.
要坚持政府主导,按照公益性、基本性、均等性、便利性的要求,加强文化基础设施建设
【单选题】Which of the following is true of direct marketing?
A.
Its marketing message is fixed and does not change according to the customer's requirements.
B.
It is suited for highly targeted marketing efforts and for building one-to-one customer relationships.
C.
It is presented as company news rather than as a sales-directed communication.
D.
It does not involve any interaction between the company and its customers.
E.
It is an impersonal promotion tool that hinders two-way communication.
【单选题】直复营销(direct marketing)与直销(direct selling)的区别在于(    )。
A.
是否利用广告介绍产品    
B.
是否邮寄交货
C.
推销人员是否介入    
D.
顾客是否写信或打电话订货
【简答题】统计162班班草姓名?限填不超过3人。
【单选题】Which of the following company uses direct marketing?
A.
Amazon
B.
Walmart
C.
Dell
D.
Taobao
【单选题】According to the famed father of Direct Marketing, Lester Wunderman, which of the following phrases reflects the marketing concept?
A.
The supplier is king.
B.
Marketing should be viewed as hunting and not gardening.
C.
This is what I make, won’t you please buy it?
D.
This is what I want, won’t you please make it?
【多选题】Which of the followings are forms of direct marketing?
A.
Telemarketing
B.
Catalogue marketing
C.
Door-to-door selling
D.
Automatic vending machines
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