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【简答题】
Questions 51 to 55 are based on the following passage. The secret to eating less and being happy about it may have been cracked years ago—by McDonald’s. According to a new study from Cornell University’s Food and Brand Lab, small non-food rewards—like the toys in McDonald’s Happy Meals—stimulate the same reward centers in the brain as food does. The researchers, led by Martin Reimann, carried out a series of experiments to see if people would choose a smaller meal if it was paired with a non-food item. They found that the majority of both kids and adults opted for a half-sized portion when combined with a prize. Both options were priced the same. Even more interesting is that the promise of a future reward was enough to make adults choose the smaller portion. One of the prizes used was a lottery ticket(彩票), with a S10, $50 or $100 payout, and this was as effective as a tangible gift in persuading people to eat less. “The fact that participants were willing to substitute part of a food item for the mere prospect of a relatively small monetary award is interesting,” says Reimann. He theorizes that it is the emotional component of these intangible prizes that make them effective. In fact, vaguely-stated possibilities of winning a prize were more effective than options with hard odds included. “One explanation for this finding is that possible awards may be more emotionally provoking than certainty awards,” says Reimann. “The uncertainty of winning provides added attraction and desirability through emotional ‘thrills.’ The possibility of receiving an award also produces a state of hope—a state that is in itself psychologically rewarding.” In other words, there’s a reason why people like to gamble. How might this knowledge be used to help people eat more healthily? One possibility is a healthy option that offers the chance to win a spa(温泉疗养)weekend. Or maybe the reward of a half-sized portion could be a half-sized dessert to be claimed only on a future date. That would get you back in the restaurant—and make you eat a little less. 51.What do we learn about McDonald’s inclusion of toys in its Happy Meals? A.It may shed light on people is desire to crack a secret B.It has proved to be key to McDonald is business success C.It appeals to kid is curiosity to fred out what is hidden inside D.It may be a pleasant way for kids to reduce their food intake 52.What is the finding of the researchers led by Martin Reimann? A.Reducing food intake is not that difficult if people go to McDonald’s more. B.Most kids and adult s don’t actually feel hungry when they eat half of their meal. C.Eating a smaller portion of food does good to the health of kids and adults alike. D.Most kids and adults would choose a smaller meal that came with a non-food item. 54.How does Martin Reimann interpret his finding?A.The emotional component of the prizes is at work. B.People now care more about quality than quantity. C.People prefer certainty awards to possible awards. D.The desire for a future reward is overwhelming. 55.What can we infer from Martin Reimann’s finding?A.People should eat much less if they wish to stay healthy and happy. B.More fast food restaurants are likely to follow McDonald’s example. C.We can lead people to eat less while helping the restaurant business. D.More studies are needed to find out the impact of emotion on behavior. 53.What is most interesting in Martin Reimann’s finding?A.Kids preferred an award in the form of money to one in the form of a toy. B.Adults chose the smaller portion on the mere promise of a future award. C.Both kids and adults felt satisfied with only half of their meal portions. D.Neither children nor adults could resit the temptation of a free toy.
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参考答案:
举一反三
【单选题】正常人铁的主要吸收部位是
A.
B.
十二指肠
C.
空肠下段
D.
回肠
E.
结肠
【单选题】在真空密闭的容器中Imol 100°C ,101.325 kPa的液体水完全蒸发为100°C、101.325 kPa 的水蒸气,此过程的ΔG( )
A.
>0
B.
=0
C.
<0
D.
无法确定
【单选题】在真空密闭的容器中Imol 100°C ,101.325 kPa的液体水完全蒸发为100°C、101.325 kPa 的水蒸气,此过程的ΔH( )
A.
>0
B.
=0
C.
<0
D.
无法确定
【单选题】正常成人的尿比重约为
A.
1.030~1.035
B.
1.005~1.010
C.
1.025~1.030
D.
1.001~1.005
E.
1.015~1.025
【多选题】现代会计的核算职能具有的特点是 ( )
A.
会计主要是利用货币计量,综合反映各单位经济活动情况,为经济管理提供可靠的会计信息
B.
会计核算不仅是记录已发生的经济业务,还要面向未来,为各单位经营决策和管理控制提供依据
C.
会计核算所产生的会计信息,应具有完整性、连续性和系统性
D.
会计核算为经济管理提供信息
【单选题】在真空密闭的容器中Imol 100°C ,101.325 kPa的液体水完全蒸发为100°C、101.325 kPa 的水蒸气,此过程的ΔA( )
A.
>0
B.
=0
C.
<0
D.
无法确定
【单选题】在真空密闭的容器中Imol 100°C ,101.325 kPa的液体水完全蒸发为100°C、101.325 kPa 的水蒸气,此过程的ΔS( )
A.
>0
B.
=0
C.
<0
D.
无法确定
【简答题】文字表达法 ,优缺,
【单选题】正常成人的尿比重约为()
A.
1.001~1.005
B.
1.005~1.010
C.
1.015~1.025
D.
1.025~1.030
E.
1.030~1.035
【判断题】物流信息服务的核心产品是决策支持和导向效益。
A.
正确
B.
错误
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