39-Unit 7 Part 3.mp3: ______(1)___________ Topic: SWOT analysis I. ______(2)___________ A. product range B. ________(3)_______ II. Weaknesses A. _______(4)________ 1. penetration 2. advertising 3. direct mail campaigns III. _______(5)__________ A. increasing sales by 50% 60% B. extending customer base IV. Threats A. STERLING 1. _______(6)________ 2.sophistictad promotion