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【单选题】
创意的( ),就是要使广告传达的信息直达人的内心深处,唤起共鸣,而不是简单的对消费者说教,自说自话。A.
艺术化
B.
人性化
C.
设计化
D.
简洁化
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举一反三
【单选题】An accounting change that is reported by the prospective approach is reflected in the financial statements of:
A.
Prior years only.
B.
Prior years plus the current year.
C.
The current year only.
D.
Current and future years.
【单选题】A change in an accounting estimate is:
A.
Reflected in past financial statements.
B.
Reflected in future financial statements and also requires modification of past statements.
C.
Reflected in current and future years' financial statements, not in prior statements.
D.
Not allowed under current accounting rules.
【单选题】Which of the following is not an example of a change in accounting principle?
A.
A change in the useful life of a depreciable asset.
B.
A change from LIFO to FIFO for inventory costing.
C.
A change to the full costing method in the extractive industries.
D.
A change to the equity method of accounting for investments.
【简答题】所有单位的固定资产都需计提折旧。 （ ）
【简答题】When an accounting period finished, ending balances of the period change into beginning balances of the next period.
【单选题】Changing an accounting estimate:
A.
is reported prospectively.
B.
requires restatement of all prior-period statements presented in the current financial statements.
C.
is reported by adjusting the beginning balance of retained earnings for the cumulative effect of the change.
【简答题】An accounting change that is reported by the prospective approach is reflected in the financial statements of:
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