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Online advertising The volatility of Internet stocks says a lot about what is expected from them. It says rather less about the true health of the online advertising market. Carat, the media buying group, expects Internet advertising worldwide to grow by 25% this year. In developed markets, growth rates are even faster. US first -quarter online advertising growth, for example, was 38 percent, and there remains plenty of room for further rapid expansion. Credit Suisse expects US online spending to grow at annual rate of 22 percent over five years, but that still leaves it with a total market share of about one-tenth. Demand from advertisers, however, is strengthened because people believe that online advertising generates a high return on investment. Measurement is never easy, but based on survey data from TNS Media Intelligence, online currently enjoys a return on investment of 26 percent, compared with 17 percent for magazines, the next closest category. Online offers the opportunity for manufacturers to reach a larger number of consumers. A recent study found that US food companies are increasingly using the Internet to target children with interactive games and commercials, which is a concern for anti-obesity campaigners, but an example of the potential of ‘ rich media ’ . With expected overall advertising market growth of only 4-5 percent this year, traditional media continue to lose share. In the UK, for example, print media advertising shrank 5% last year, while online grew by almost two-thirds. Share prices of Internet stocks will continue to fluctuate greatly, but it is traditional print media companies that face the toughest future.
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【判断题】帐篷的入口要背风,帐篷要远离有滚石的山坡。
A.
正确
B.
错误
【简答题】经过换装整理的货车,不论是否摘车,均应编制( ),证明换装整理情况和责任单位。
【多选题】下面关于户外安全知识说法正确的是()。
A.
应尽量在坚硬、平坦的地上搭帐篷,在河岸和干涸的河床上扎营
B.
帐篷的入口要背风,帐篷要远离有滚石的山坡
C.
帐篷四角要用大石头压住
D.
帐篷内应保持空气流通,在帐篷内做饭要防止着火
【判断题】经过换装整理的货车,不论是否摘车,均应编制普通记录,证明换装整理的情和责任单位。
A.
正确
B.
错误
【单选题】GT Designer2 的位开关不可以直接设置开关被触摸时或触摸后( )
A.
所显示的文本内容如何变化
B.
对应哪个软元件的内容被改变
C.
对应软元件的内容如何改变
D.
开关位置如何变化
【简答题】经过换装整理的货车,不论是否摘车,均应编制 [填空(1)]A. 普通记录
【简答题】{经过换装整理的货车,不论是否摘车,均应编制普通记录,证明换装整理的情况和责任单位。}
【多选题】差异化战略与服务的优势
A.
维系老顾客的成本较开发新顾客的成本低
B.
利用简易的设施和低成本的展台
C.
老顾客可以成为企业最有效的推销员
D.
老顾客代表着许多潜在的营销机会
【单选题】兽药残留指动物产品的任何可食部分所含的
A.
兽药原形
B.
兽药的代谢物
C.
兽药生产中产生的杂质
D.
以上都是
【单选题】以下利用触摸屏进行开关量显示的方法中,说法不正确的是( )。
A.
GT Designer2 有位指示灯,也有字指示灯
B.
GT Designer2 的数值显示框可以进行数值显示
C.
GT Designer2 只能用指示灯进行显示
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