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【单选题】
一定量的理想气体从初态Ⅰ（V，T）开始，先绝热膨胀到状态Ⅱ，然后经等容过程使温度恢复到T，最后经等温压缩回到状态Ⅰ。在这个循环中（）。A.
内能增加
B.
内能减少
C.
向外界放热
D.
对外界作功
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举一反三
【单选题】This type of micromarketing is also known as one-to-one marketing or mass customization.
A.
local marketing
B.
tailored marketing
C.
niche marketing
D.
individual marketing
【单选题】_________ depends more on mass media advertising to communicate the marketing message to potential customers.
A.
Pull Strategy
B.
Retailing
C.
Push Strategy
D.
Direct Sales
【单选题】行政领导者通过一定方式在组织与外部环境之间，组织内部各单位之间，组织的成员之间建立分工合作、协调一致的和谐关系．以实现行政执行目标的管理活动是指：（ ）
A.
行政执行的动员
B.
行政执行的沟通
C.
行政执行的协调
D.
行政执行的监控
【单选题】Which of the following statements is true of mass marketing?
A.
Mass marketing is a typical market-oriented approach.
B.
Mass marketing is limited to small market segments.
C.
Mass marketing is limited to homogeneous market segments.
D.
Mass marketing considers everyone to be a potential customer.
E.
Mass marketing aims to tailor a marketing mix to fit some specific target customers.
【单选题】According to Caroyln Freeman of Revelation Marketing,______.
A.
the old stick with products they learned to love in their youth
B.
the baby boomers also favour pink as we see
C.
the grey market will not grow forever
D.
Britain will have a marketing surge aiming at old folks
【简答题】Mass marketing
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